This week, I share a special release timed with the full moon. If any artist could consistently do this and have it make sense for their brand, it would be 2woAM. What I thought might have been a clever album release strategy is his cleverly laid plan for releases based on the full moon. I could not love this more because the plan speaks to his niche and provides anticipation for future projects. Today, I am covering a brief interview I had with him on his 4-track EP release, ‘Red Bones & Lullabies,’ which is live NOW!
About Red Bones & Lullabies
Photobombshell: Hey, 2woAM! I am always glad to hear from you and work with you. I recently learned that you have a new project set to release on January 6. Could you talk to me about the project and what inspired it?
2woAM: It has been since January 2022 since I last dropped music officially, and I only drop new music on full moons. That’s my niche.
Photobombshell: A year has passed, and you are motivated to release a new project. What sparked that move and served as a muse for the tracks?
2woAM: It’s a year later, and I decided to drop four new songs inspired by my new love interest, hence the name, ‘Red Bones & Lullabies.’ I am not good with saying things out in the open, and making music was always my of expressing myself to others, whether from a heartbreak experience or a new love experience. I just wanted to pour my heart out one last time to let the woman I care about how serious I am or was. I love hard and want to express that to the listener.
Photobombshell: That’s impressive and pretty vulnerable to do. I applaud that. That is the story behind it all. I also noticed a different style for this album’s art. How did you put that concept together?
2woAM: To explain the cover a little bit, I am very fashion-forward, and have been dabbling in modeling since the start of my career about five years ago. I was inspired by Kanye and Young Thug when creating this cover. I wanted it to be simple, but beautiful and fashion-forward, that represents me as a model and an artist.
Photobombshell: I love that you are developing this particular image and brand centered around the things that are authentically you. I think this project showcases that well.
2woAM: I want to be innovative, create things no one has ever seen, and present vibes with pure intent. I love LOVE, and what perfect time to drop a project right before Valentine’s Day? I want to treat my lady special, so I write songs about her. I hope she likes them. Fingers crossed!
Photobombshell: Thank you so much for the dime on this release, the preview, and for sharing about how the project came to be.
Listeners can download and stream 2woAM’s ‘Red Bones & Lullabies’ anywhere you get your music! It is available NOW on all streaming platforms, so tap in.
For more on 2woAM, his music, and his life, check him out on Instagram: @2woAMofficial.